DON’T BREAK MY CANDY HEART Guide
JANUARY 2025
Valentine’s Day is usually either someone’s favorite day of the year or the most daunting holiday to ever exist. While we have had our fair share of loathsome Valentine’s days, we refuse to let it be anything other than positive and full of love this year! Whether you are spending the day with your special someone, your best friends, your sister, or loving yourself, we have the perfect outfit to pair with your plans. Taking inspiration from the go-to candy, Conversation Hearts, we have come up with 8 different relationship types you may be fostering this February 14th and provided the best outfit for whatever type of celebration you may have. Nothing says, "I understand the complexity of human relationships," quite like chalky candy with two-word messages. Let's decode your Valentine's Day situation and dress accordingly, shall we?
The Love Bug
Self-Care, Loving Yourself
Okay, the vibe is robes, pajamas, face masks, slippers, chocolates, and, well, you get the picture. This outfit is perfect for a date with a face mask and that fancy candle you've been saving for a special occasion. The goal is to look so contentedly comfortable that coupled friends question their dinner reservations. Luxurious lounging is what we are going for, and if you come into the office the next day looking more glowy and refreshed than usual, then even better! There’s no better way to ensure a perfect Valentine’s Day than spending it taking care of yourself.
The Company Store
Cou Cou Intimates
Flamingo Estate
Cou Cou Intimates
Comme Si
The bestie
Best Friend Date, Galentines
Sometimes misery really does love company. Going through a recent breakup? Sick of reading about how dating is hard for everyone right now? Perhaps your best way to spend this holiday is to put on your favorite sweats and try every dessert at your local diner with your best friend. Want to go the extra mile? Try wearing sweats with a statement about how you truly feel this holiday, that way no one even dares to tell you about their exciting new relationship or what amazing date plans they have for the evening. Because eating dessert to your heart’s content and spending time with one of your favorite people are legitimate holiday plans too!
the xoxo
Sister Bonding, Family Time
In need of some unconditional love? Sometimes the only person to truly understand what we need is our sister. Who needs romance when you have a built-in best friend? And, of course, you get to wear whatever you want in front of your family. Your sister-date calls for the perfect blend of cozy and cute with a touch of "I'm sorry I stole this from your closet.” Bonus points if you coordinate for whatever fun crafty activity you may have planned. Find two outfits that perfectly blend style and coziness while somehow being cohesive below!
Frankies Bikinis
With Jéan
Frankies Bikinis
The Kiss Me
Friends with Benefits
Sometimes buying new lingerie is the best part of Valentine’s Day. When else can you justify spending a small fortune on clothing that few people will ever actually see? Yes, perhaps at least one other person will see it later, but the only person who will truly appreciate it will be you, and on Valentine’s Day that is a perfectly acceptable reason to splurge. Add a classic button-down on top for that "I always look this effortlessly alluring” aesthetic. This outfit is sure to have your partner for the evening wrapped around your finger as soon as you walk through the door.
Tan Sheer Thigh High Stockings
Fleur du Mal
Fleur du Mal
Teacup Pointed Toe Slingback Heels
Steve Madden
The Date Me
Situationship, No Labels
If you find yourself stuck in a situationship this Valentine’s Day, your plans will most likely consist of a last-minute text invitation for drinks at a bar close to one of your apartments. While this is a perfectly fun and exciting way to spend the evening if you are perhaps looking for more from this person or just want them to treat you with class you may find yourself wanting to dress like marriage material. It’s a delicate art to look like you didn't try too hard, perhaps starting with a subtle nod to pink or red, but nothing that screams "I've already planned our wedding." See our pick below for that girl next door with a bit of an edge look that will have them thinking twice about their no-labels mantra.
The Be Mine
New Relationship
Are you having a classic Valentine’s Day date night? Maybe you are even doing dinner and a movie? Every couple needs to go through their traditional, perhaps slightly cheesy phase, because, let’s admit it, it’s fun and also a great time for the two of you to look back on and laugh about when you inevitably end up spending future Valentine’s days eating a cheeseboard on the couch in your pajamas. A traditional Hallmark Holiday date requires wearing classic red – because nothing says "I acknowledge this socially constructed holiday" quite like embracing its official color. Add a touch of gold jewelry, unless you're expecting some to be gifted to you over the overpriced tiramisu (*wink wink* to all the dates reading this)!
The My Girl
Fiancés, Engaged Couples
We love an excuse to dress up in a fancy outfit! We are even secretly hoping we do something fancy enough to wear a gown this Valentine’s Day. If you are lucky enough to have a fabulously formal event to go to, consider us very jealous, but also let us tell you the perfect outfit we have been dreaming about wearing to our non-existent ornate plans. First of all, you definitely should wear purple, first because it says Valentine’s Day without screaming it in your face like red or pink might, and second because it is such an elegant and flattering color. You will be sure to draw eyes all night long, and perhaps not just from your date, in this look!
The Soul Mate
Long-Term, Married Couples
If you have found yourself part of the lucky few in the long-term relationship or marriage club, we would first like to say congratulations! Then we task you with the important job of throwing an amazing party to help match up all your single friends. Once you find love it becomes your duty to help those around you. Think of yourself as a non-traditional cupid of sorts. You are love incarnate and you must dress as such. Time to throw on the cutest pink dress and float around the room strategically maneuvering people to their best match all night long!
